Blue Poles Vineyard

Our Wines


2010 Reserve Merlot                                                                   Sold out                                             



The 2010 Reserve Merlot is a deep garnet / black with a nose full of red fruits, lifted by sweet tobacco and spice.  The palate is full, rich and generous, giving in to a delicious length.  A wine that has the ability to age 5-15 years, but by drinking it now you can be assured of a perfect glass of red.


If drunk with food (which is one of life's greater pleasures), we certainly recommend the classic combination of roast beef with all the trimmings with this wine.  Other combinations that should delight include any game bird (use truffle oil for basting), ox-tail in a reduced stock, and even classic Hungarian goulash.


Sealed under screwcap to ensure the wine made by us arrives to you as we intended it to.



19 November 2012 - Winner Best Merlot at the 2013 Good Wine Guide Awards (The Age & SMH)


Nick Stock - This demonstrates just how alluring and seductive great Merlot can be, offering floral perfume and pristine ripeness, something that most varietal merlot wines struggle to achieve.  Beautiful attention to detail in the vineyard is proudly on display here. 94 Points




Gary Walsh,

“Raspberry, red currant, a slight gum leaf and stalky top note (or perfume if you’d rather), tobacco and lovely oak – discreet and savoury – perfect. It’s fresh and medium weight with clear fruit definition, some gentle herbal characters, and a dynamic and vibrant feel. Shape and control — bend and stretch — this is a well toned wine with bright acid and firm dry tannin. More strict than the plump 2008, but certainly longer and finer. A re-visit 48 hours later revealed a little more earth and truffle, but also some chocolate and cherry richness – still fresh and showing no sign of tiring. In the long run, I suspect a better wine than the 2008, though it needs some time to strut its stuff. Touch and go for 94 points. Wait for it.”


Rated : 93+ Points
Tasted : Jul10
Alcohol : 13.2%
Price : $35
Closure : Screwcap

Drink : 2014 - 2020+



Jeremy Pringle,

“Could this be the best Blue Poles Reserve Merlot yet? In time I reckon the answer will be yes. It’s a touch introverted at the moment but time in the decanter (or a second day of tasting) and it’s happy to converse. A long stint in the cellar is what it really deserves though.

Purity of fruit along with the most tastefully pitched chocolate and pencil shaving oak. Red toned highlights; blacker, earthier depths. I’m seeing a lot of restraint and composure in 2010 reds from the Margaret River and this is no exception. Leaf and tobacco add to the refined feel. Medium bodied, unforced, structured and long. Exciting Australian Merlot. Excellent.”


Technical Details


This is our third Reserve wine made at Blue Poles, and as such represents the best wine that we can produce from our site in the heart of Margaret River.  2010 was a warm Margaret River red wine vintage with dry spring conditions, leading into a dry and hot early summer ensuring good flowering conditions.  The conditions in summer were warm and dry but cooled slightly over February / March ensuring that the grapes were perfectly ripe and concentrated in flavour due to the longer season.  An excellent year for the region, though harvests were reduced due to very hot conditions in January causing some sunburn to the exposed grapes.


The fruit was severely thinned prior to veraison, and handpicked early one morning.  Any grapes that were considered not "good enough to eat" were dropped on the ground.  The technical data on these grapes are as below:


Merlot:                         Picked:                23 March 2010

                                      Total weight:      7,009kg

                                      Baume:               13.4

                                      pH:                      3.36

                                      TA:                      6.1


The wine was fermented in a closed vat and continuously "pumped over" to extract colour and tannins softly, with ferment being completed after 10 days.  The wine was pressed and placed in French oak barrels and stored for 19 months.


The wine was made by tasting and re-tasting every barrel of wine that we produced from the 2010 vintage and came across a combination of 5 barrels that was simply exemplary.  The structure of the wine, the poise and the tautness of all the wine elements were critical in the selection process - and when combined prior to bottling we realised that we have managed to continue this fine vein of wines under this label.  Nearly 100% Merlot (there is a touch of cabernet Franc), this wine mimics the wines of Pomerol in Bordeaux much o our delight.




History        Region         Vineyard         Our Wines         Monthly Reports           Buying Our Wine